PacBio Appoints David Ruggiero as Global Head of Sales & Service
PacBio welcomes David Ruggiero as Global Head of Sales & Service to drive global expansion and sequencing technology adoption.


PacBio, a pioneer in high-accuracy sequencing solutions, has appointed David Ruggiero as its new Global Head of Sales & Service. With over 20 years of leadership experience in sales across the technology and life sciences industries, Ruggiero is poised to strengthen PacBio’s commercial strategy. His track record includes key roles at Sinch AB, Zoom Video Communications, Microsoft, and Thermo Fisher Scientific, where he played a pivotal role in scaling commercial operations. As PacBio continues to expand its global footprint, Ruggiero’s expertise will be instrumental in driving the adoption of its cutting-edge sequencing platforms.
Christian Henry, President and CEO of PacBio, expressed confidence in Ruggiero’s ability to lead the company’s sales and service operations, highlighting his success in building high-performance teams. Ruggiero himself sees this as an exciting opportunity, stating that he looks forward to working closely with the PacBio team to deliver innovative sequencing technologies to researchers and clinicians worldwide. He is set to officially begin his role on February 10, 2025.

My international experience as a researcher in Taiwan for three years has equipped me with a global perspective, enabling me to create content that resonates with an international audience.
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