Brand Manthan 2026

Brand Manthan 2026 is a focused pharmaceutical brand-building conclave presented by PharmaConnect. This conclave brings together the marketers, strategists and business leaders shaping the next generation of pharma brands. Taking place on 28 November 2026 at Sofitel Mumbai BKC, the event brings together 25 industry visionaries and professionals from 120+ companies for a day of sharp industry conversations, practical insights and strategic exchange.

The programme goes beyond conventional pharma marketing discussions to examine what actually drives brand growth. Key themes include brand strategy, Rx and OTC marketing, launch excellence, commercial excellence, omnichannel engagement, AI and technology, data-led decision-making and field-force effectiveness.

The event also features the Brand Excellence Awards, recognising measurable achievements across pharmaceutical marketing, brand building, digital and omnichannel engagement, AI and technology innovation, sales-force excellence and emerging marketing leadership.

Key Focus Areas:

• Pharmaceutical brand strategy and brand building

• Rx marketing and prescription growth

• Brand positioning and differentiation

• Launch strategy and market activation

• Commercial excellence and field-force effectiveness

• Omnichannel customer engagement

• AI and technology in pharmaceutical marketing

• Data, analytics and market insights

• OTX and OTC brand development